Peet’s Coffee® Major Dickason’s Blend® Deep Roast, Whole Bean (32 oz.) has been a Berkley original since 1969. Fans love it because this coffee has a rich, spicy, complex and multi-layered flavor offering smoky, toasty notes and a deep, chocolatey sweetness. Why Buy Peet’s Coffee Major Dickason’s Blend Deep Roast, Whole Bean? When you buy whole beans and grind them minutes before you brew your pot of coffee, the flavor is much stronger and the subtle taste of your coffee beans is more noticeable. You also have control over the grind with whole bean coffee. Different brewing methods work best with different types of coarseness, so when you grind coffee yourself, you can make up a batch of extra coarse coffee for your French press or fine grinds for an espresso machine. Even the simplest coffee grinder or food processor will give you the control over your grounds, meaning that Peet’s Coffee Major Dickason’s Blend Deep Roast, Whole Bean will work for any and every method of brewing. What’s the Difference Between Roasts? The degree to which coffee beans are roasted is one of the most important factors determining the taste of the coffee. Before roasting, green coffee beans have a grassy smell and little or no taste. The roasting process transforms them into the crunchy, aromatic beans that we recognize as coffee. The age, processing method, grind, and brewing method also affect the taste, but the roast level provides a rough guide to the taste you can expect. Light roasts have pronounced acidity and a toasted grain taste, medium roasts exhibit more balanced flavor, aroma and acidity, and dark roasts will generally have a smoky taste. About Peet’s Coffee Since Alfred Peet opened his first coffee bar over 50 years ago, Peet’s Coffee has been dedicated to crafting the perfect cup, an endeavor that shapes every step of their process. Peet’s Coffee has a direct relationship with the farmers who grow their beans, visiting them regularly and in person, and focuses on sourcing coffees that carry Fair Trade, USDA Organic and Rainforest Alliance certifications.
